Web, SEO & Digital Know-how.

Plain-spoken thoughts on websites, SEO, digital infrastructure and the things we've learned from building and supporting them. No rubbish, just useful advice you can actually act on.

William James Creative Digital

SEO or GEO? Your website needs to be built for both

1 Aug 2026 SEO or GEO? Your website needs to be built for both For years, getting found online meant one thing. You built a website, you optimised it for Google, and you waited for the rankings to climb. That is SEO, and it is still important. But it is no longer the whole story. Read more